SOCIAL MEDIA MANAGEMENT
Nobody's
business is a tier.
So we stopped selling them. Every business we work with starts
from the same foundation, then builds on exactly what their
business needs and nothing it doesn’t. Take five minutes and build
yours. You’ll see what each piece does and what it costs before you
talk to anybody.
START BELOW
First, what are you
actually trying to fix?
Pick the one that stings the most. We’ll flag the pieces that tend to
move that particular needle as you scroll. You can change it or ignore it entirely.
More people through
the door
Retail, restaurants, services
with a location
Leads for a bigger-ticket
sale
Contractors, professional
services, B2B
Nobody around here
knows us
New, relocated, or long-quiet
businesses
Our reputation needs
work
Bad reviews, old information,
silence online
We're hiring and
nobody applies
Trades, healthcare, hospitality,
manufacturing
Not sure? Skip it. Nothing below is locked behind this.
EVERYBODY STARTS HERE
What a month with
us actually looks like
This is the foundation under every package we build. It runs on your
channel of choice plus your Google Business Profile, and it does not
change no matter what you add later.
Then we build a calendar of up to 10 posts with branded graphics designed for social, not resized from a flyer. You see it before anything goes out.
Real photos and video of your people, your space, your work. This is the piece almost nobody else includes, and it is the difference between a feed that looks like your business and a feed that looks like a stock library.
Organic reach alone will not carry a local business anymore, so we build the budget in rather than pretending otherwise. Every dollar of it goes to the platform, not to us.
What performed, what did not, and what we are doing differently next month. No vanity metrics and no forty-page PDF that nobody opens.
The base package
One channel of your choice plus Google Business Profile management, up to 10 posts, branded graphics, industry and hashtag research, a monthly shoot hour, a built-in boost budget, and monthly insights. No long-term contract required.
$850
per month
People buy from
businesses they
can picture.
The single fastest way to make a local business look bigger than it is: show the actual thing. Your team at 7am. The truck pulling in. The thing you just finished. Nobody scrolls past a face they recognize from down the road.
Tell Me More
Your base package already includes an hour of shooting every month. Some businesses need more than an hour, especially in a season where the work looks different every week.
Extra shoot hour
Another hour on site beyond the one in your base package. Use it for a new product, a new hire, a seasonal push, or anything that needs its own look.
Half-day shoot (3 hours)
Three hours in one visit, booked as a block. Enough footage and stills to carry a full quarter, your team only gets interrupted once, and it costs less than booking the three hours separately.
Ten posts a month
is usually the
right number.
We are not going to tell you that posting more is always better, because it isn’t. For most local businesses eight to ten posts a month is the right cadence. Past that you are generally paying for volume nobody asked for, and a business that posts twice a day is not more persuasive than one that posts twice a week.
Tell Me More
The question worth asking is not how many. It is what kind, and where they land. Ten feed posts only ever reach the people who scroll into the feed. Stories sit above it, where a different set of people live. A trend post has a shelf life measured in days. And an extra post is for the month you are running a promotion, not a permanent upgrade.
Series of 6 stories
Six designed stories built as a run, not one-offs. Stories sit at the top of the app and reach the people who never scroll far into the feed.
Trend post
We watch what is moving in your industry and on the platform, then produce a post that rides it while it is still moving.
Extra post
Beyond the 10 in your base package. Priced one at a time so a busy month doesn't force you into a bigger package.
Custom graphic design
A one-off designed piece outside the post rotation. Menus, event announcements, price boards, hiring graphics.
Getting posted and
getting seen are
two different jobs.
Organic reach on a local business page lands somewhere between two and five percent of your followers. That is not a failure of your content. That is how the platforms are built now, and it is not going back.
Tell Me More
Money fixes it, and less money than most people expect. The boost budget already in your base package is a floor, not a ceiling, and paid advertising is a different tool from boosting: boosting amplifies what you were already posting, advertising goes after people who have never heard of you.
Social media advertising
Targeted campaigns with an actual objective behind them: leads, traffic, store visits, event signups. We build the audiences, write and design the ads, run them, and adjust as the numbers come in. This is a different job from boosting, which only amplifies posts we were already making. One monthly figure with the ad spend inside it, so there is no second bill from anybody.
ad spend is already includedMore boost budget
On top of the budget already included, in steps you control. Every dollar of it goes to the platform. We take none of it.
plus $100 added boost budgetAnother social channel
Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest or X. Content gets adapted to each platform, not copied across all of them.
Follower invitations
We work through everybody engaging with your posts and invite them to follow the page. Cheapest follower growth there is, and almost nobody does it consistently.
The sale happens
in the comments
and the inbox.
Somebody asks whether you are open Sunday. Somebody else asks what you charge. A third person complains, publicly, and everybody scrolling sees whether you answered.
Tell Me More
Every one of those is a live customer, and the window is hours, not days. This is also where a huge amount of local business is quietly transacted: the neighborhood Facebook group where somebody asks who to call.
Messages and comments answered
We monitor and answer your inbox and comments using a response playbook we build with you, so the voice stays yours and nothing sensitive gets answered off the cuff.
Facebook Groups monitoring
We watch up to 25 local groups for people asking for exactly what you sell, and answer or flag them. This is where the recommendation requests live. Twenty-five is the practical maximum, because Facebook does not allow this to be automated past that, so it is not something you can buy more of.
25 groups, which is the ceilingOutbound engagement
We like, comment on and share posts from partners, suppliers, local organizations and customers. It builds the relationships that make your own posts travel.
Then they look you
up, and something
else decides it.
A good post earns you about eight seconds of curiosity. What happens next is a search, and what they find there is a star rating, whatever your last review said, and whether anybody from your business bothered to respond to it.
Tell Me More
Blogs and published articles work slower, but they stick around. A review tells somebody you did a good job once. An article shows them you know the subject, and it keeps doing that months after it goes up.
Review program
We build you a way to actually ask happy customers for a review and keep it running, so reviews arrive steadily instead of only when somebody is angry. We answer every one that comes in, good and bad, and turn the best ones into social content. Reviews feed your local search ranking, and a customer saying it is worth more than you saying it.
Blog post plus social push
The same post, then broken into social content that drives people back to it. The blog does the search work, the social does the traffic work.
Blog post
An original researched post on your site, written for the questions your customers actually type.
Blog pack (3 posts)
Three posts planned together so they support each other and cover a topic properly. Priced below three separate posts.
TribLive Partner News article
A written feature published on TribLive.com, in front of an audience you cannot buy your way into on social. We write it, you approve it, it runs.
plus $250 TribLive spaceThe fastest growth is
borrowed, not built.
Building an audience from zero takes years. Standing in front of one somebody else already built takes an afternoon and a gift card.
Tell Me More
A local creator with four thousand engaged followers in your county is worth more to you than a national name with a million, and costs a fraction. A contest does the same thing from the other direction: it gets your existing followers to hand you their friends.
Local influencer partnership
We find a creator whose audience overlaps yours, handle the outreach and the brief, and manage it through to publication.
plus $300 creator fee and gift card ($250 plus a $50 card)Contest or giveaway
A promotion built around a prize, from rules and creative through to picking and announcing a winner. Fast follower growth and contact collection at the same time.
YOUR PACKAGE
The base package
on its own
is a real program.
Plenty of businesses start here and add later once they see what is working. Send it over and we’ll tell you honestly whether it is enough for what you are trying to do.
One-time account setup and optimization is quoted separately. Boost budget, published-article space and creator fees are passed through at cost with no markup. Social media advertising is priced as one monthly figure that already includes the ad spend. Everything above is monthly unless noted.